Ingeniously combining traditional charms with modern facilities, Yu Garden General Merchandise has built up serialized special thematic markets and streets, like Tianyu “Fashionable Professional Women’s Wear”, “Business Casual Clothes”, “Products for Women and Children”, and Wenchang Road North Area “Leisure Flavor Street”. In September 2006, General Assemblage of China’s Time-honored Brands started business, introducing many time-honored brands for exclusive sale of their products, including Heng Yuan Xiang, Xin Hua Lou, Xiao Hua Yuan, Tianjin fried dough twists, Wang Xing Ji and others. Later it introduced the famous domestic clothes brand Metersbonwe, which also brought in the standardized operation and brand-new atmosphere in garment industry. All this makes the large masses of visitors feel for themselves the traditional culture in Yu Garden and enjoy modern consumption. As a result the department store has become shoppers’ paradise.